About Us

The Primary Public & Dealers Auction Of Southern California

About Us

The Primary Dealers and Public Auction Company in Southern California

About General Auction Company

General Auction of Southern California is the premier auction destination for buyers and sellers of cars, trucks, SUVs, buses, vans, construction equipment, boats, jet skis, trailers, motorcycles, farm equipment, electronics, coins, jewelry, and art.

Since 1996, General Auction has been serving local and national buyers and sellers with the most diverse inventory available in one live auction location.

The convenient location of General Auction Company serves all participants well. Our 10-acre facility is located at 1740 W Redlands Blvd Redlands, CA 92373.
We provide both public and private sectors with the benefits of a wide variety of items being sold at auction. This selection of Vehicles, Construction Equipment, Trucks, Cars, Vans, and Pickup Trucks, (at times Helicopters, Planes, and Boats) as well as hundreds of Miscellaneous Items Art, and Jewelry.

General Auction Company is very proud of our association with many local Municipal agencies, Cities, Public Utility Companies, and other businesses throughout California. These agencies and private businesses include The Counties of Los Angeles, Orange, Riverside, and San Bernardino, over 65 local Cities, many Police Agencies, The Southern California Gas Company, Sully Miller Contracting Company, FCI Constructors, The Granite Company, Washington Group, Warner Brothers Films, and Paramount Pictures.

General Auction aggressively advertises each of its monthly auctions via local and regional media. We also direct mail to over 25 thousand customers before each monthly auction.

Our experienced staff offers a completely hassle-free experience to buyers and sellers alike at every monthly auction. General Auction guarantees that our staff will provide a level of service that exceeds your expectations whether you are a buyer or a seller.
General Auction’s complete inventory is updated daily and available for viewing online. Information and pictures of all items available for purchase in our upcoming auctions can be easily found in our INVENTORY catalog.